Elle Mentors

10 social media superstars who'll make you feel very, very poor

Did we mention that they pocket up to $300,000 per post?

Draw up a chair; you’re going to want to be seated for this: Forbes magazine has released its first-ever ‘Top Influencers’ list who’ve made a generous fortune off social media. The 30 names on the list, across the fields of beauty and fitness, collectively command 250 million eyeballs.

Vloggers with over 7 million subscribers on YouTube can draw up to $300,000 per post for a video partnership. The most coveted names on the list bill up to $187,000 per Facebook post, and $150,000 per Instagram post. The cheaper end of the spectrum comes at around 100,000 followers, which can be equated for a $5,000 payday per Instagram post.

And that was even before we factored in the spinoff goodies that come with social media fame: book deals, apps, clothing lines and supplement brands among others. Kayla Itsines, the brain behind the ‘Sweat with Kayla’ app made $17 million dollars in 2016 alone. Meanwhile, Michelle Phan co-founded cosmetics box Ipsy, which was valued at $500 million in 2015.

Forbes' top 5 beauty influencers

1. Zoe Sugg, 10 million followers

A post shared by Zoella (@zoella) on Jan 21, 2017 at 11:41am PST

2. Michelle Phan, 2 million followers

 3. Huda Kattan, 18 million followers

A post shared by Huda Kattan (@hudabeauty) on Apr 7, 2017 at 8:16am PDT

 4. Nikkie de Jager, 7 million followers

5. Shannon Harris, 1 million followers

A post shared by Shannon #shaaanxo (@shaaanxo) on Apr 4, 2017 at 8:21pm PDT

Forbes' top 5 fitness influencers

1. Kayla Itsines, 6 million followers

A post shared by Kayla Itsines (@kayla_itsines) on Mar 18, 2017 at 2:12pm PDT

2. Jennifer Selter, 11 million followers

A post shared by Jen Selter (@jenselter) on Nov 3, 2016 at 6:25pm PDT

3. Emily Skye, 2 million followers

4. Michelle Lewin, 10 million followers

A post shared by Michelle Lewin (@michelle_lewin) on Dec 28, 2016 at 10:50am PST 

5. Joe Wicks, 1 million followers