Fashion

Coach, the supermodel-favourite bag label, arrives in Delhi

With their monogramming service in tow

Scroll through the Instagram feeds of American supermodels like Karlie Kloss and Lily Aldridge, and you'll probably find one beloved bag brand in common: Coach. The New York-based luxury label has managed to walk the tightrope between trendy and classic, garnering a loyal celebrity following in the process. All this is great news for you, because Coach just opened its flagship store in Delhi's DLF Emporio across over 1000 sqft designed by executive creative director Stuart Vevers.

With this new store, the brand debuts its monogramming service in India, allowing customers to personalize their new purchases either by stamping Coach monograms directly onto the bag, or on the hang tags, finished off in glossy or matte.

While the complimentary service is currently only available for your leather bag purchases, customers can also shop Coach's watches, footwear, scarves and small leather goods.

Inside Delhi's new Coach store