Elle Graduates 2017: India's most exciting young designers
by ELLE team
Every year, ELLE's fashion experts begin their task of picking the most promising new acts in Indian fashion. Known as the ELLE Graduates, this unique platform allows the talent and unbridled potential of young designers to be celebrated by the whole fashion industry, with one name winning the chance to showcase at the Who's Next trade show in Paris. This year, a talented mix of six labels creating womenswear, menswear, Indianwear and jewellery have made it to the finals.
Flip through the gallery to meet the Elle Graduates of 2017.
Designer Ujjawal Dubey calls his label Antar-Agni 'as raw and natural as it gets'. After presenting his collection at Lakme Fashion Week in 2014, the NIFT Kolkata graduate gained a reputation for his understanding of different textiles and unstructured silhouettes. His drapery skills have won him fans from Ranbir Kapoor and Arjun Kapoor to Ayushmann Khurrana.
'Sustainability' is the force behind Kriti Tula's label, Doodlage. The label focuses mainly on upcycling and re-using waste fabric to create new garments, ensuring that each piece is unique and with a specific story behind it.
In a world where gender fluidity is only just gaining traction, designer Alan Alexander Kaleekal's eponymous brand is already pushing the envelope with androgynous, non-conformist clothing. Traditional handlooms get a modern update with the use of unconventional silhouettes and re-invention of tailoring techniques.
Think 'Indian jewellery' and images of diamond-encrusted baubles drenched in gold probably flood the lymbic system. But designer Suhani Parekh's background of sculptural design shows in the elegant statement jewellery she crafts, creating an international label with its roots firmly planted in India.
Designer Priyanka Ella Lorena Lama is a strong believer of the Wabi-sabi school of thought, which has led her to believe that imperfections lead us to appreciate the beauty of natural objects and processes more. This is the key philosophy behind her androgyny-inspired label P.E.L.L.A.
With Vrindaa Ashwani's jewellery, you should expect the unexpected. From headgear to cuffs and necklaces that could easily double up as body armour, the pieces are simple in structure yet make a powerful statement.
Designer duo Vineet Kataria and Rahul Arya’s label VINEETRAHUL focuses on a blend of art, craft and textiles. Ranging from hand-woven raw silks, chanderi and khadi to linen and organic cotton, their silhouettes are comfy, breathable and super easy to layer.