80 Indian designers at Caravan 2014 Advertisement

80 Indian designers at Caravan 2014

By Sneha Sadarangani  June 30th, 2014

Rajesh Pratap Singh

“A one-of-a-kind project, Caravan 2014 is an avenue for the best of Indian design to come together.”

Ashish N Soni

“I am, personally, a big fan of Harvey Nichols and am extremely happy to be a part of this project. Despite its high price point, fashion is a fast-moving market in the Middle East, making it exciting to be involved in.”

Amit Aggarwal

“Caravan 2014 will help India stand out on a global platform, giving Indian designers exposure to clients living in and travelling to Riyadh. I have designed an exclusive line for the occasion and since there was no specific brief, I went all out and created the most wonderful pieces.”        

The Harvey Nichols store in Riyadh, Saudi Arabia, has been transformed into an Indian bazaar, and 80 brands and designers are filling the stalls. Shop Anamika Khanna, Abu Jani Sandeep Khosla, Sabyasachi, Little Shilpa, Isharya, Outhouse, Good Earth and more, as Caravan 2014 kicks off today.

A first of its kind, this luxury extravaganza has been organised by writer and film-maker Mozez Singh, creative consultant Anita Horam and HRH Princess Reema bint Bandar Al Saud. From clothes and furniture to home décor items, beauty products and jewellery, the idea is to bring the best of Indian fashion and lifestyle to the Saudi Arabian capital.

With Caravan 2014 kicking off its two-month stint today, we caught up with a few designers, who let us in on why they’re looking forward to it. Click through to read what they have to say.

 

Rohit Gandhi + Rahul Khanna

“This project gives us an opportunity to go to Riyadh, meet the people, understand their culture and give them something to wear from our world. We hope that the feel-good factor of our designs stays with shoppers.”

 

Tarun Tahiliani

“Harvey Nichols is one of the most beautiful stores and is a must-do on my trips to London. So it is very exciting that Harvey Nichols in Saudi Arabia has decided to host Caravan 2014. Through this project, they [Saudis] can get more familiar with Indian designers and recognise our exquisite workmanship.”