Enter the Fendi HQ in Rome as soon as it opens doors

Fendi has a new HQ. The new address, Palazzo della Civiltà Italiana in Rome, is every bit spectacular. Not only is it going to have a dedicated new exhibition space, but Fendi is also set to unveil a light installation here by artist Mario Nanni, called ‘Poem Of Light’. He’s also conceived the permanent lighting for the building, and it promises to be an architectural light of different intensities that will illuminate the columns of the building.

“We are proud to give back today to our city, Rome, and to the whole world, the Palazzo della  Civiltà Italiana, symbol of our Roman roots and of a continuous dialogue between traditions and modernity, values dear to FENDI since ever,” Pietro Beccari, Chairman and CEO of Fendi. “In addition from the 23 October, after more than 70 years from its creation, Palazzo della Civiltà Italiana’s first floor will be finally open to public through an exhibition that tells its story.”

You can catch it live on Fendi.com. Here’s a glimpse at the iconic building 

The soul of Fendi’s Roman roots takes life on October 22nd when the #FendiHQ at Palazzo della Civiltà Italiana in Rome will open its doors for a very special event showcasing the continuous encounter of tradition and modernity. Stay tuned because the countdown has already begun!

A video posted by Fendi (@fendi) on Oct 19, 2015 at 9:04am PDT

Only two days to go before the inauguration of the #FendiHQ that will open the doors to the exhibition “Una Nuova Roma. L’Eur e il Palazzo della Civiltà Italiana” and the “Poesia di Luce” innovative light installation by artist Mario Nanni will be unveiled

A video posted by Fendi (@fendi) on Oct 20, 2015 at 9:24am PDT

Are you ready? Keep your eyes on fendi.com tomorrow at 7.45 CET as we stream live the inauguration of the #FendiHQ in Rome with the new light installation by Mario Nanni

A video posted by Fendi (@fendi) on Oct 21, 2015 at 9:51am PDT