Exclusive: Behind-the-scenes of Rihanna’s Fenty x Puma show

New York Fashion Week fall-winter 2016 saw Rihanna make her debut as the creative director of Puma. Fenty x Puma has since become a huge talking point, right before her video ‘Work’ took up all the headlines.   

The collection was a nod to streetwear, one didn’t miss the Ghetto-gothic references, or the Tokyo street vibe. It has already been hailed as highly successful. Puma has witnessed an unprecedented demand for her creepers and trainers – which were sold out in minutes on the Puma website.

Mesh tops, thigh high boots and an all black-and-white palette have got us excited, but the collection will reportedly hit stores only in September 2016. 

Meanwhile, we got you an exclusive behind-the-scenes look at the show. Plus, we spotted Bhumika Arora backstage: 

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