First look: Reboot S/S '16 Advertisement

First look: Reboot S/S ’16

Travellers, street style and geometry inspired designer Anuj Bhutani's latest outing

By ELLE team  October 27th, 2015

Comfort has always been an essential aspect of Anuj Bhutani’s label Reboot. It also remains a constant through his Spring/Summer 2016 line, where he’s employed raw silks, rayons, and cottons to make two-tone shirts and floaty dresses. His flair with menswear extends to unisex, oversized coats too.   

“We are moving towards a progressive, subtle design aesthetic, where comfort is the focus,” says designer Anuj Bhutani. The inspiration comes from different sources: “Travellers, street style, people around us and geometry…”

You get a stronger sense of this through the lookbook, which was shot on the Delhi-Jaipur highway. “We wanted to get outdoors and explore the routes around us. And we found that the semi-urban, stark locations created a sense of contrast,” says Bhutani.

5 songs that sum up the mood of the collection: 

Photographs: Jimmy Granger; Models: Priya Singh, Carol Humtsoe