Hermès’ new site Hermèsistible adds EQ to their F/W 2015-16 accents with a lexicon of feelings and cool GIFs filed under ‘Jalousele’, ‘Escapitude’, and ‘Impulcie’. Buying a cuff will now be accompanied with so many feels!
Here’s what these made up words actually mean (according to Hermès anyway):
Impulcie
n. (im-pul-see)
A fleeting guilt when indulging a whim of child-like pleasure
Jalousele
n. (jay-low-sell)
A spark of envy in a shade ofgreen
Escapitude
n. (e-sca-pee-too-d)
The joy of planning an impromptu escape
