How to go viral (in easy steps)

ELLE suggests seven ways to make your video go viral.

Pick the right subject.

Include references any of the following in your video for those sweet SEO hits: gau mata, ink-covered wretches, monogrammed suits. Politics is a fertile comedic field. 

But so are kittens.

Get a star.

…and then ask them to play against type. Really against type.

Make sure your quotability index is high.

Truth bombs.

Make it hashtag-worthy.

#SquadGoals #ThisCouldBeUsButYouPlaying #TrueDetectiveSeason3

Make sure websites can use it in cool gif-based listicles.

You want the press to take you seriously.

Be Drake.

Okay, this one may be difficult to pull off.