ELLE suggests seven ways to make your video go viral.
Pick the right subject.
Include references any of the following in your video for those sweet SEO hits: gau mata, ink-covered wretches, monogrammed suits. Politics is a fertile comedic field.
But so are kittens.
Get a star.
…and then ask them to play against type. Really against type.
Make sure your quotability index is high.
Truth bombs.
Make it hashtag-worthy.
#SquadGoals #ThisCouldBeUsButYouPlaying #TrueDetectiveSeason3
Make sure websites can use it in cool gif-based listicles.
You want the press to take you seriously.
Be Drake.
Okay, this one may be difficult to pull off.
