These luxury scarves by Shingora are inspired by Mumbai’s busy life
Marta Santambrogio, Creative and Design Head for India tells us more
Accessories—especially scarves—are the easiest to own. They don’t take up too much space in your already-cluttered wardrobe, aren’t too heavy on your pocket and don’t require much thinking when it comes to styling, making them a versatile accessory to invest in.
To help you find the best of the lot, we narrowed down on Shingora, a luxury accessory brand whose latest collection of scarves are worth your time.
We spoke to Marta Santambrogio, Shingora’s Creative and Design Head for India, who let us in on her design inspiration.
Image courtesy: Marta Santambrogio
1.How does your Italian design aesthetic apply itself to Shingora design house?
Italians are obsessed with beauty and try to embed it in every aspect of their lives. We have been passionate about art, decor and fashion since centuries and we are not afraid to dare. But even abundance has to be accurately put together, with respect for craftsmanship. The textile heritage of India is stunning and similarly in Italy we have thousands of local artisanal crafts which have reached excellence over time.
Punjab Baroque scarf
2. Tell us more about the ‘Trees of India’, ‘Victoria Terminus’ and ‘Punjab Baroque collections’?
These are a new category of printed twill silk squares with bespoke artworks, which we have introduced in India. I drew inspiration from my time in the country—the variety of trees I observed from my window during transit, the buzz I experienced at Mumbai’s railway stations and the water tanks near Shingora, headquarters in Punjab.
Trees of India scarf
3. Which is your favourite collection and why?
I have a special place in my heart for the ‘Lady Red’ collection from A/W 16 as it was the first time I felt we were able to balance out all the important elements—effortless to wear but with splendid craftsmanship; traditional yet modern and bold but not excessive. We have tried to improve that further and I am sure it shows in our latest ‘Alchemy’ occasion wear collection.
Victoria Terminus scarf
4. Which is your favourite Shingora piece that you own and how do you like to style it?
Oh, I have so many! And they compete to be my favourite all the time. Right now, I am wearing several pieces from the ‘Trees of India’ collection over my shoulders when I am here, to withstand the crazy AC. In London, I wear it as a turban, with sunglasses and statement earrings.