Marc Cain’s virtual fashion show
The Berlin SS15 show was transported to Mumbai
For everyone who couldn’t make it to Berlin to catch the Marc Cain Spring/Summer 2015 showcase, a live streaming of it was aired at the brand’s boutiques across the world. Guests gathered at the flagship store in Mumbai to catch the first glimpses of this magic circus-themed collection as cocktails and hors d’oeuvres did the rounds. Ribbon dancers and acrobats heralded the start of the show, with models wearing top hats and quirky animal prints taking over.
The night was hosted by grooming expert, Rukshana Eisa and Punit Agarwal, CEO, Vemb Lifestyle. Mirroring Berlin’s star-studded front row, which featured Hilary Swank and Marcia Cross, the Mumbai store’s audience included Natasha Poonawala, Kamal Sidhu, Ramona Narang Rodella, Lata Patel and Queenie Singh, among others.