The Rita Ora x adidas collection hits stores next week and if the trailer is anything to go by, it’s going to be all kinds of eclectic.
Titled #unstoppable, the video features flying doves, beetles, a head covered entirely in roses and splashes of paint all packed into 36 seconds. Trippy! There’s so much going on, that you might want to think twice before blinking. The trailer also showcases snippets of the British songstress dressed in her collaborative collection – we spied leather bomber jackets, floral hoodies with matching floral track pants and beanies. Think sports luxe gone quirky. Adding to the soundtrack, is a stream of inspirational messages like ‘Live for the moment’, ‘Believe in yourself and you can become anything’ and finally, ‘Be unstoppable’. A bit clichéd, but we’ll take it.
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