Shopcade celebrates India launch

Little Shilpa played host at the party that had candyfloss and a selfie corner

By ELLE team July 12th, 2014

ELLE's Shruti Thacker

Alex and Acquin Pais

Pia and Binal Trivedi

We told you first about Shopcade’s foray into India, and now, we get you inside the launch party. Hosted earlier this week by Shopcade co-founder and creative director, Hoon Kim and India country manager, Kriti Tula, along with Shilpa Chavan, the do took cues from London’s party scene.

The White Owl was the venue of choice with video projections on the wall, candyfloss, customised marshmallows (we spotted one with pineapple prints) and DJ Spacejams from Bhavishyavani on the console. Photos of the well-dressed guests (and there were more than a few) were uploaded on the Shopcade app along with how to achieve their style.

The swish set in attendance included Acquin Pais, Clint Fernandes, Nikhil Thampi, Mariia Cherniakovych, Pia and Binal Trivedi.

You may want to read: Shopcade launches in India