The new Pepe Jeans Powerflex denims are the easiest to wear
Georgia May Jagger can wear ‘em without her hands!
Skinny jeans aren’t always great for your self-esteem. (It’s as if they are committed to not letting you forget about your holiday indulgences.) The new Powerflex denims from Pepe Jeans are way nicer. They slip on effortlessly. And that’s primarily because of their innovative fabric: Powerflex features dual-core technology, wherein Lycra and polyester yarns are spun together for unbelievable elasticity. The denim is thermo-fixed to increase stretch – which makes your food pants redundant. The makers of the jeans knew it was a too-good-to-be-true kind of promise, so they challenged Georgia May Jagger to wear the jeans…with no hands! Watch her take the #GetItOnChallenge.