Bleach is 2022’s most sought-after hair essential. You can quote us on that! A platinum blonde mane is a common sight among colour enthusiasts. Two or even three-tone hair is now a widely used technique among colourists to bring new life to dull, boring hair. Bleach adventures are becoming pretty popular regardless of age groups or genders. We, for one, are super stoked about it.
As desis, jet black and brown hair don’t leave much room for many colour experiments. But with quality bleach and after-bleach care products bombarding the market, it’s opened a whole new world for many. And not just with hair, bleached brows are gaining momentum as well. Last year, Maisie Williams stunned everyone with her bleached brow look at the MET, and since then, we’ve seen many brow experiments come up. But will bleached brows suit Indian complexion and features? Here’s what Jamie Long, Lead Brow Stylist at HD Brows, has to say about the same.
ELLE: In your opinion, what has led to bleached brows trending with beauty enthusiasts?
J: We’re used to seeing bleached brows on the runway, but with the likes of Kendall Jenner and Lizzo sporting the look more recently, people now want to recreate these looks and get creative with their appearance.
ELLE: Can brunettes rock bleached brows with their natural hair colour?
J: Absolutely! You can rock any brow look you want. With bleached brows, there are so many looks you can create; it’s not just about the completely bleached-out look. For the bold and confident, the bleached out brow works with any hair colour. If you don’t feel quite ready to go for such a change to your brow look, try going just a few shades lighter and see what you think. I have dark brown hair, and I even had to try the look on myself last weekend. It’s a bold style and something I might choose to rock for a big occasion, but I certainly won’t be wearing this as an everyday look.
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ELLE: For beginners, how should one go about bleaching their brows for the first time?
J: It might seem quite simple and straightforward to bleach your brows after watching a TikTok, but I would advise against it and recommend visiting a professional. The bleaching process may not only pull the brows to a warm yellow, red or orange tone but will also dry the brows out and potentially cause skin irritation if not used correctly. Your local #BrowBoss will be able to give you the brow transformation you want without any DIY disasters.
ELLE: Can bleached brows be paired with all kinds of makeup looks?
J: Bleached brows can be paired with any makeup look, from a strong statement eye to something more soft and natural. Beauty is all about expressing your own personal style.
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ELLE: Indian women with jet black hair might be apprehensive about bleaching their brows entirely. What level of lifting would you suggest they get – one that complements black hair and lets them have a taste of the trend?
J: Still not convinced bleached brows are for you? I’d recommend asking your local professional #BrowBoss to lift your brows just one or two shades to give you a taste of the trend. It might not be the bleached brow look we have seen on the runway however lightening just a few shades can help soften the overall appearance of your brows, and you can then go even lighter should you feel like taking the plunge.
 ELLE: Are there any after-care tips to maintain bleached brows?
J: After-care for brow bleaching is vital. Imagine bleaching your hair and then not using a conditioner! Using products such as the HD Brows Brow Miracle Daily Conditioner will help keep the brows conditioned, hydrated and feeling healthy and smooth. For an extra hydration boost, use the HD Brows SOS Rescue Brow Balm as an overnight brow mask (yes, that’s a thing).
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