ELLE Carnival: Celebrating Fashion With Bhawika Bajaj


The ELLE Carnival at the Phoenix Palladium on the weekend of 18th and 19th March 2023, was an event for the books. It was a two-day extravaganza featuring the best in fashion and lifestyle, topped by fabulous events and groovy live music. The event saw Bombay’s stylish crowd congregating at Phoenix Palladium for two days of shopping and jamboree.

Pure love for fashion and creativity led to the creation of the brand Bhawika Bajaj. Its goal is to establish itself as a leading authority on ethical luxury through its whimsical feminine designs, ethically sourced sustainable fabrics, and finely detailed artisanship.

Bhavika Bajaj recently had a great time in participating this event and they say that it was an incredible experience from beginning to end. “The ability to engage with so many like-minded individuals and businesses, particularly the aspiring designers who were given a tremendous platform to display their ideas, was one of the event’s highlights. The ingenuity and invention on show encouraged us, and it was nice to see so much talent in one spot,” says Bhawika.

As part of an event that mirrored their ideals as a business that is enthusiastic about sustainable and zero-waste fashion, they witnessed encouraging guests and exhibitors devoted to reducing waste and supporting sustainable practices. Events like the Elle exhibition are critical to raising awareness of these challenges and supporting positive change in the industry.

The event’s emphasis on women, both in terms of the female workforce that organised and attended the show and in terms of the emphasis on equal opportunity for all, were points that especially struck the brand. The brand championed these important topics as a firm that promotes diversity and inclusiveness.

Presenting Sponsor: Birkenstock

Associate Sponsor: Phoenix Palladium

Gifting Partner: Loccitane

Hydration Partner: Vedica

PR Partner: Shimmer Entertainment

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