With Instagram and TikTok fashion challenges having successfully carved a space for aesthetic-led fashion in our wardrobes, the Gen Z troupe is always on the hunt for fresh styles. While scouring for trending fits can be fun, finding a one-stop place housing fashion forward finds is always a delight. With its finger on the pulse of the ever-changing fashion industry, FWD is a complete fashion ecosystem designed by Myntra to give you an unmatched experience that goes beyond mere trend-spotting.
Bringing together the finest assortment of brands with cutting-edge collections, the offerings cater to all genders and the entire Gen Z cohort. Heralded as an immersive GenZ shopping experience Myntra FWD emerges as the ultimate fashion-forward online paradise for all things trendy, affordable and high on style!
The ultimate style oasis for Gen Z
This fashion melting pot is a haven for Zoomers seeking the perfect outfit for any occasion, be it casual wear, party wear, streetwear, elevated basics, or even ethno-fusion. But wait, there’s more! Myntra FWDis a treasure trove of style inspiration, brimming with curated lookbooks and daily celebrity sightings courtesy of none other than Viral Bhayani himself. Keeping up with the latest ins has never been easier, from Barbiecore, Vacay vibes and Boho edge to Safari edit, and genderless clothing you’ll be able to find them all and more to stay ahead in the fashion game. What’s even better is Myntra FWD has Tren-spotting-to-shopping simplified like never before.
Shoppers will also be able to use Myntra’s revolutionary tech-enabled Photo Search that allows trends-seekers to upload a picture/screenshot of a style they spot around them or on social media and directly forward it to the Myntra app, which will instantly fire up similar shoppable results from FWD. Game-changing, ain’t it?
Fashion-forward realm of Myntra
Myntra has been slaying the style scene for a hot minute, but now they’re kicking things up a notch with its FWD platform providing an unparalleled experience to not just fashion enthusiasts but brands too, who are looking to make a splash in the Gen Z market. It offers never-seen-before access to the style secrets of the top creators and trendsetters in the business. And with their weekly drops, prepare to be privy to fashion content that truly speaks to this generation like never before.
With over a staggering 65000 styles from global brands such as Forever21, H&M, Trendyol, Freakins, Athena, Sassafras, bebe, Fugazee, Powerlook,, Tokyo Talkies, PlusS, BoStreet, Hersheinbox, and Bonkers Corner, and more, FWD spoils you with a range that’s truly top-notch and impressively affordable. They’ve even teamed up with 500+ of the hottest creators, including the likes of Radhika Seth, Aditi Bhatia, Manav Chhabra and Nagma Mirajkar, to give you insider access to the latest trends.
From drawing inspiration to unlocking new discoveries, Myntra’s FWD serves as the ultimate one-stop-shop for all your fashion needs. This only reinforces the brand’s status as the ultimate destination for next-gen fashion enthusiasts. So, don’t be caught snoozing on this trendsetting opportunity, take the plunge into the uber-trendy world of Myntra FWD.