Kama Ayurveda’s New Kumkumadi Day Cream Adds The Goodness Of Saffron To Your Summer Skincare

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For someone who’s always on the lookout for multi-functional and easy-to-use products, Kama Ayurveda’s latest offering, the Kumkumadi Illuminating & Skin Perfecting Day Cream is just the thing you need.

In India, Ayurveda-based skincare, with naturally derived actives have been used in ancient skincare rituals for centuries. To find the perfect skincare solutions for your skin type means endless and often meandering searches on Google for a tailor-made morning routine.

Kumkumadi Thailam is a powerful blend of saffron and other skin-loving ingredients blended together in accordance with a long line of traditional Ayurvedic texts.

Kama Ayurveda’s New Kumkumadi Cream also has pure Kashmiri Saffron, a natural source of crocin, an anti-inflammatory & antioxidant. It’s also considered a powerhouse of Vitamin A (a form of Retinol) that repairs cell damage and Vitamin C that helps brighten dark spots & mitigates pigmentation. Liquorice Root powder and Indian Madder Root Powder, plant-based actives known to improve the skin and also help remove excess melanin from the skin, and Vetiver Extract and Lotus Flower powder provide a soothing effect while correcting pigmentation on the skin. Here are some of the things working for this product. 


One of the things that immediately strikes you about this cream is its texture. It has a melt-into-skin formula that feels indulgent and luxurious, without being heavy or greasy on the skin. It absorbs quickly, leaving skin feeling soft, supple, and hydrated. 

So what are the benefits of using the Kumkumadi Illuminating & Skin Perfecting Day Cream? For starters, it’s a great option for anyone looking to boost their skin’s natural radiance.

It works to even out your skin tone, and protects and brightens the skin’s appearance. Not to forget, the non-comedogenic formula is also a big plus for some of us with oily and sensitive skin. 

The team at ELLE got early access to the product. And it would be safe to say, all of us were converts. When you first open the jar, you notice the mild saffron colour of the cream. And the gentle aroma of it. Applied to the skin, it melts almost instantly, while the fragrance calms you down. The skin feels hydrated but without the heaviness that can ruin the product experience. There was no residue or heaviness on the skin, a risk you do not want to take in this sweltering heat. 

With over 75% of their saffron sourced from women-owned farms, and the entire lot sourced from farms nestled deep in the valleys of Pampore, Kashmir, Kama Ayurveda is known for ethically sourcing all its ingredients, an aspect that definitely makes the cream special.

Whether you’re looking for an all-natural emollient or simply want to pamper yourself with a luxurious day cream, the Kumkumadi Illuminating & Skin Perfecting Day Cream from Kama Ayurveda is definitely worth adding to your skincare routine. With its organic ingredients and gentle yet effective formula, you can feel good about using it on your skin every day. So go ahead and indulge in a little self-care, and see the difference it can make for your skin!

Grab the Kama Ayurveda’s Kumkumadi Illuminating & Skin Perfecting Day Cream on www.kamaayurveda.in or at a store near you. ₹1,695 – ₹2,995.

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