How designer JJ Valaya turned a failed first collection into a fashion empire

On a crisp November morning, I visited JJ Valaya at his atelier in Mangalpuri, New Delhi. True to the designer’s opulent aesthetic, the three-storey studio and workshop was filled with decadent armchairs, larger-than-life art, and bookshelves packed with iconic fashion and photography tomes. Stark lights fired up the workshop area, where Valaya was putting the… Continue reading How designer JJ Valaya turned a failed first collection into a fashion empire

10 fashion designers with equally fashionable home décor lines

Have your morning tea in a cup and saucer from Christian Lacroix; let your brunch be in lavish Sabyasachi plates; wear ultra-comfy Versace bathrobes after a hot shower; sleep in Roberto Cavalli bed sheets and luxurious Missoni duvets; decorate your living room with Roberto Cavalli lamps… you get the gist.  The quintessence of fashion is truly felt… Continue reading 10 fashion designers with equally fashionable home décor lines

This is how the era of the Indian ‘fashion designer’ began

It is possible to have more than one beginning. Indian fashion has had at least two, and its history can’t be strung together like memory-pearls in a single strand. The story starts with Rohit Khosla, whose intangible legacy, even though he has been gone for 22 years now, continues to impact Indian fashion. Then comes… Continue reading This is how the era of the Indian ‘fashion designer’ began

Breaking down Hazel Keech’s wedding wardrobe

Earlier this year, actor Preity Zinta chose a lowkey wedding abroad, leaving us feeling just a tad bit cheated out of the hooplah of a big, fat celebrity wedding. Addressing the balance though, cricketer Yuvraj Singh and Bollywood actor Hazel Keech have tied the knot with a grand wedding, scripted straight out of Karan Johar’s… Continue reading Breaking down Hazel Keech’s wedding wardrobe

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Myntra goes app-only

If you always have a tab open tracking sales at your favourite store, you might soon have to close that window for good. In a bid to keep us eternally glued to our little black screens, Myntra has announced plans to become an app-only store and Flipkart, which acquired the garment retailer last year, will… Continue reading Myntra goes app-only

#ELLEReview: JJ Valaya

JJ Valaya’s Bolshoi Bazaar collection showed us what matryoshka dolls might look like in lehengas ­– with tinted lips, super-blushed cheeks and fluttery lashes. The inspiration? Bits and bobs from Russia, like the Czar’s jewels, ikats, and the onion domes of Moscow.    One spotted embroidered peplum tops, appliqué lehengas, tulle veils and layered tulle skirts,… Continue reading #ELLEReview: JJ Valaya

Top 20: JJ Valaya at India Bridal Fashion Week 2014

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