We sat down with Athiya Shetty after a lengthy schedule for her latest photoshoot for Maybelline New York. The #GirlsGoneVivid campaign has her bringing the best beauty trends of New York Fashion Week to India. With ace make-up artist Elton J Fernandez in tow, she has been playing around with different looks the whole day… Continue reading Athiya Shetty spills her beauty secrets
With every fashion week come fresh (but mostly crazy) beauty looks. We got hair and make-up artists from TRESemmé and Maybelline New York to break down some of the best looks for us. Keep scrolling for tips and how-tos! The helmet-hair fix at Jason Wu Use a small amount of mousse from root to tip on… Continue reading The best beauty looks from New York Fashion Week S/S ’17
We’ve grown, literally, from preternaturally arched skinny lines to dreaming of Cara Delevingne’s unruly arches. Whichever way you like yours — perfectly filled in and shaped like Deepika Padukone’s, or totally wild like Lily Collins’ — you’ll be completely on point. Want to take your brow game up a notch? Let Aganovich’s text-filled brows or… Continue reading How to get the best brows
Thick, spidery and downright theatrical, the lashes this season speak volumes. Brush on multiple coats of mascara and either wear your lush lashes on a bare face or use it to complete a statement look. Instead of picking between a curling, thickening and lengthening formula, use two effects together for double the impact. If you… Continue reading Trend to try: Dramatic lashes
Topping the Spring/Summer 2016 beauty trend chart, blue is undoubtedly the colour of the season and it’s also the perfect alternative to broody black eye make-up. Wear it along your upper lash line – even wing it if you must. Or line your lower lash line with a turquoise pencil for a shock of colour.… Continue reading Hot right now: Blue make-up
Make-up is all about getting that base right – and annoyingly, that’s also not the easiest thing in the world. Maybelline New York’s official make-up artist, Elton J Fernandez lends a helping hand and cracks the code to flawless foundation, one swatch at a time. ELLE: How should one zero-in on the correct foundation shade?Elton… Continue reading Elton J Fernandez on choosing flawless foundations
Ombré lips have been a hot favourite for a while – remember Sanjay Garg’s show? But let’s be real, trying to smudge just the right amount without looking like you ate your lipstick can be tricky. Maybelline New York’s Color Sensational Lip Gradation lipstick is your new summer beauty essential. It comes in eight beautiful… Continue reading Get ombré lips with the new Maybelline New York Lip Gradation sticks
Maybelline New York’s Fit Me! range is the latest game changer to hit the shelves. The collection features six shades of foundations and pressed powders, and three shades of concealers and blushes. The USP? You’re more likely to find a match for your skin tone. (It’s like finding the perfect pair of jeans!) Each product… Continue reading Maybelline New York’s new range is all about that base
