We tried the new Reebok PureMove sports bra and here’s what we found

Pride yourself on keeping up with the season’s latest fashion trends? So do we. And Reebok is here to make sure that our spring wardrobe covers workout wear and athleisure as well. Last year’s game-changing sports bra, the Reebok PureMove has made a comeback in the SS ’19 collection and we’re psyched for more reasons… Continue reading We tried the new Reebok PureMove sports bra and here’s what we found

Kangana Ranaut wants you to fight against patriarchal stereotypes

In every woman is a hero, and fitness brand Reebok has always recognised that. In their latest #FitToFight 2017 campaign video, brand ambassador Kangana Ranaut puts forth a strong identity of a woman who is not afraid to stand up against eve-teasing.  The video features Justine Rae Mellocastro, a black belt in Choi Kwang Do,… Continue reading Kangana Ranaut wants you to fight against patriarchal stereotypes

4 bras that every adult woman needs to own

There’s a shortlist of things that qualifies you to be an adult member of the female species. Managing your own finances? Yes. Being able to feed yourself (pasta made from scratch or Zomato on speed dial, we’re not judging)? Yes. Knowing your bra size and buying bras that actually do what they’re supposed to do?… Continue reading 4 bras that every adult woman needs to own

What ELLE wears: Lakmé Fashion Week Day 1

Alisha Netalkar Junior Fashion Editor Cotton shirts and pants; both thrifted. Leather sandals, Zara. Leather slingbag, Forever 21 Akanksha Kamath Fashion Stylist Cotton top, Koovs.com. Cotton pants, Zara. Suede sandals, Forever 21. Metal necklace, thrifted. Leather slingbag, Burberry Sonam Savlani Digital Editor Knit jumper, Koovs.com. Denim jeans, Zara. Leather sneakers, Ma Demoiselle Pierre x Reebok.… Continue reading What ELLE wears: Lakmé Fashion Week Day 1

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