Ace designer Rina Singh on five books that impacted her work and life

Soft, fluid and moving, the creations of Rina Singh are guided by ideals of comfort and sustainability. Her ethos of simple living is often mirrored in her independent brand Ekà. While it makes use of handwoven natural fibres, the label is a reflection of her upbringing in a family of agriculturalists. “I understood the world where… Continue reading Ace designer Rina Singh on five books that impacted her work and life

Ekà goes retro for Spring/Summer 2017

We’ve come to associate quiet comfort with Ekà’s minimalist aesthetic. Designer Rina Singh continues to deliver with the Spring/Summer 2017 collection that oozes relaxed retro vibes.  Inspired by vintage wallpaper prints, the new line has been treated with a healthy dose of pastel chambrays and floral chintz. The beauty of the collection stems from the… Continue reading Ekà goes retro for Spring/Summer 2017

Celebrating the ELLE Graduates class of 2015

Each year, we handpick the most exciting labels-on-the-rise and turn the spotlight on them. Pankaj & Nidhi, Nimish Shah, Nikhil Thampi, Rahul Mishra, Payal Khandwala – all the names that are changing Indian fashion as we know it right now – they began their journey, right here, as ELLE Graduates. The class of 2015 is… Continue reading Celebrating the ELLE Graduates class of 2015

Ekà’s pre-fall collection is out

Ekà’s pre-fall collection, a typically minimalist line in shades of indigo and white, is now available at Ogaan, En Inde, and Good Earth stores across India. These monochrome, free-flowing dresses, kurtas, and saris are handwoven in all-natural fabrics: linen, cotton, and khadi. Designer Rina Singh told us, “Ekà is for women who wear fashion to suit their… Continue reading Ekà’s pre-fall collection is out

Ekà is all about quiet comfort

First look: ekà’s Fall/Winter 2015 collection

The ‘seekers keepers’ collection for Amazon India Fashion Week 2015 is championing the slow fashion movement. Inspired by friends and family (“storytellers”) of Delhi-based designer, Rina Singh the collection is made using sustainable techniques and handmade crafts from rural India. Expect oversized pea coats, tunics and baggy pants in beiges, mahogany, teal and charcoal, with pops… Continue reading First look: ekà’s Fall/Winter 2015 collection

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