The Off-Shoulder Trend Has Made A Comeback As, Wait For It, Vaccine-Ready Fashion Advertisement
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The Off-Shoulder Trend Has Made A Comeback As, Wait For It, Vaccine-Ready Fashion

Do we really need an outfit for getting vaccinated?

By Isha Mayer  April 1st, 2021

Sweatpants and PJs, above-the-keyboard dressing, DIY tie-dye t-shirts—these were some of the massive quarantine fashion trends that gained momentum in 2020 and have also trickled down to 2021. Now, we have one more that has made a comeback this season- the cold-shoulder, one-shoulder and off-shoulder trend, courtesy of the vaccination drive. Yes, you read that right! 

The basic logic is that when people go for the COVID-19 vaccine, they rather wear a one or cold shoulder top in lieu of a half or full sleeve t-shirt so that they don’t have to roll up their sleeves to get the shot. It’s now termed as vaccine-ready fashion. And guess what? It was the iconic singer Dolly Parton who started this trend. 

She posted a video on Twitter of her getting vaccinated while wearing a cutout shoulder top. She did receive a lot of praise from her fans, who thought it was a smart idea.

Later, Hillary Clinton posted a picture on Instagram from 1993 wearing a black cold-shoulder dress by Donna Karan. “Loved seeing @dollyparton bring back the cold shoulder as a vaccination look. Shall we make this a trend?” she wrote. And the rest, as they say, is history.

 

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A post shared by Hillary Clinton (@hillaryclinton)

There have been several debates on the practicality of clothing items. And with vaccine-ready fashion making its way, there are mixed views. It is convenient but then do we really need to invest in a top that has cuts for the shoulder just to get vaccinated? Certainly not. The off-shoulder trend is a classic summer wear essential, and we have nothing against it. But calling it vaccine-ready is just a frivolous marketing gimmick and begs the question: where do brands draw a line while selling products?

What’s your take on this trend? Let us know in the comments below.