ELLE Beauty How To: The Pomegranate Girl Makeup Trend

There’s something about rich, vibrant colours that always draws me in, especially when they pop up in unexpected places, like a new makeup trend. So when the “Pomegranate girl makeup” look started trending, it instantly grabbed my attention. Pomegranates, with their deep, luscious red, are undeniably stunning, but translating that into makeup? At first, it sounded a bit wild. But it works, and it’s absolutely gorgeous. If you’re up for a fresh look that’s seriously eye-catching, this trend might just be your next obsession.

What Is the Pomegranate Girl Makeup Trend?

The pomegranate girl makeup trend is about incorporating shades of red into your makeup routine. With the deep red of pomegranate seeds, complemented by warm toned faux freckles this trend is about creating a look that’s both bold and natural, striking a balance between boldness and subtlety. The focus is primarily on the lips and cheeks, with a preference for shades that mimic the natural colour variations found in pomegranate seeds—ranging from deep reds to softer, more subdued pinks. Some also extend the look to the eyes, using earthy browns and reds to create a cohesive, warm-toned look. The result is a makeup style that feels autumnal but can easily be adapted for any season.

How to Achieve the Look

If you love experimenting with makeup trends, the pomegranate look is surprisingly easy to achieve. It doesn’t require a complete overhaul of your makeup bag, which is always a relief! The pomegranate look also brings a fresh flush to the cheeks and cream blushes work wonders here, as they blend seamlessly into the skin, giving a natural, dewy finish. Choose a blush that complements your lipstick, something in a similar colour family but a few shades lighter. Apply it higher on the cheeks to mimic a natural flush, like you’ve just come in from the cold. You can also add faux freckles to enhance the makeup look. Opt for a lipstick in a red or berry shade. If you want a bold look, go for a matte finish to really let the colour pop. For a softer look, opt for a lip stain or a tinted balm that gives a more natural, “just bitten” effect. A personal favourite of mine is layering a berry-tinted balm over a slightly darker lip liner, this gives a more lived-in, natural look that still has that deep pomegranate vibe. While not always a staple of the trend, adding warm tones to your eyes can complete the look. Earthy browns, soft reds, and even subtle hints of gold can make your eyes stand out while tying the whole look together. I love using a brown eyeliner for a softer, more natural definition.

Why the Trend Works

One of the reasons I think the pomegranate makeup trend is catching on is because it’s fun yet wearable. You can go as bold or as subtle as you like, which makes it accessible for everyday wear or special occasions, unlike some makeup trends that feel like they only work on Instagram. The red tones are universally flattering, and the earthy accents add warmth that suits most skin tones. Another thing I love about this trend is that it’s a perfect blend of classic and modern.

Is the pomegranate makeup trend here to stay? I believe it has the potential to become a seasonal staple. Much like how we return to berry lips in the fall or bronzed glow in the summer, the pomegranate look could very well be the go-to for those transitional months. In the meantime, I’ll be enjoying every minute of this pomegranate moment, experimenting with different shades and variations to keep things exciting.

Image credit – Hollybroomhall, jelinecatt

- Beauty Writer

Beauty, health and wellness writer

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