In a step towards material innovation, the Italian luxury brand presented Demetra: an eco-friendly alternative to leather. A product of over two years of in-house research and eco-innovation, Gucci’s new material is the zenith of luxurious quality, durability, softness and scalability. So, what exactly is Demetra? Demetra’s raw materials are composed of bio-based polyurethane made… Continue reading Everything You Need To Know About Gucci’s Vegan Alternative To Leather
From eco-warriors who’re saving the planet to a how-to guide on buying clothes that last, reform your wardrobe (and your lives) while prioritising the planet. Here’s how you can incorporate slow fashion in your lifestyle:
It’s no secret that Dia Mirza is undoubtedly an eco all-star. As the UN Environment Goodwill Ambassador, UNEP Ambassador and United Nations Secretary-General Advocate for Sustainable Development Goals, Mirza has been hard at work fighting global warming, conserving biodiversity, and helping spread awareness on the environmental impact of urban living. In 2018, the actor-producer became… Continue reading Dia Mirza’s top 8 tips for green living
Dia Mirza is squealing in delight. I wonder if she’s really that happy to see me, but it’s the four parrots outside her window garden that have the actress-activist buzzing like a kid on a sugar high. Stepping into Mirza’s home in a crowded Mumbai suburb is a little like falling down Alice’s rabbit hole… Continue reading How Dia Mirza became a warrior for the environment
Our planet is in a deep ecological crisis. We’re well on our way to exhausting all our natural resources and, despite ominous warnings from environmentalists, show no sign of stopping. One of the supervillains in the fight against planet destruction is plastic. The man-made material has wrought havoc on our environment for years. We produce… Continue reading A Stella McCartney dress made out of plastic bottles? Yes, please
