Are you bored of obliviously scrolling your screens and window shopping to satiate the shopaholic in you? Wait a minute and take a breather because this month has welcomed some stirring fashion and beauty launches that will blow your mind (we’re not even exaggerating). Let’s take a look.Â
![New Launches](https://elle.in/wp-content/uploads/2022/01/launches-1.jpg)
Upgrade your brow game by adding this brow pen to your arsenal. Transform sparse brows into thick and well-shaped ones as the fine tip allows you to create detailed strokes for a natural and defined look.  PS: You could also use this to create some fake freckles.
Priced at Rs. 2,489
![](https://elle.in/wp-content/uploads/2022/01/launches2.jpg)
Paul Adams is back with yet another thoughtful collection that exhibits a unique blend between music, innovation and craftsmanship. We love how this hand-painted satchel has a quirky vibe.Â
Priced at Rs. 32,440
![](https://elle.in/wp-content/uploads/2022/01/launches3.jpg)
We’re all cognizant of the benefits that caffeine offers for the under-eye area. This lightweight, quick-absorbing and intensely moisturising eye cream is loaded with ingredients like caffeine, seaweed, hyaluronic acid, shea butter and cica to nourish and repair. Brownie points for the unique roll-on applicator and pleasant fragrance.
Priced at Rs. 399
![](https://elle.in/wp-content/uploads/2022/01/launches4.jpg)
Combining modern sensibilities with traditional silhouettes, the collection offers breathtaking saris flaunting brilliant workmanship. From the upcoming festivities to intimate weddings, the saris are perfect for every occasion and come in a variety of enchanting colours, fabrics and designs.
Priced available at request
![](https://elle.in/wp-content/uploads/2022/01/launches5.jpg)
5. Arata Vitamin C Oatmeal Face Scrub
Ditch the abrasive physical exfoliators and pick this gentle face scrub that mildly sloughs off dead skin cells using oat flakes for soft and glowing skin. Almond oil, jojoba oil, carrot seed oil and aloe vera replenish the skin with moisture while vitamin C adds brightness.
Priced at Rs. 449
![](https://elle.in/wp-content/uploads/2022/01/launches6.jpg)
6. Mastuke Collection by A Humming Way
Looking for high street-inspired fashion that is sustainable and homegrown? A Humming Way’s Mastuke Collection is exactly what you’re looking for! Shuffling between dramatic ruffles, tie-dye prints and runway-like silhouettes, the collection is as modern and eclectic as it can get.
Priced available at request
![](https://elle.in/wp-content/uploads/2022/01/launches7.jpg)
7. Belif Nose Shine Boy Black Edition
If you’re struggling with stubborn blackheads, this one’s for you. The gel-to-foam cleanser employs charcoal to deep cleanse the skin by getting rid of excess sebum, blackheads and whiteheads. The antioxidant-rich formula is low on irritation and dryness too.
Priced at Rs. 2,290
![](https://elle.in/wp-content/uploads/2022/01/Onitsuka-Tiger-_MEXICO-66-SD-PF_INR-11999-2-2.png)
An extension of their bestselling range, the new MEXICO 66 SD PF blends convenience with fashion. With a contemporary makeover, these shoes ensure all-day comfort without compromising on the style quotient. These shoes come with two fastening straps in place of laces that ups the coolness.
Priced at Rs. 11,999
![](https://elle.in/wp-content/uploads/2022/01/launches8-1.jpg)
Pillow Talk and Walk Of No Shame are the two most iconic shades from the house of Charlotte Tilbury and need no introduction. Lucky for us, the universally flattering nude pink and berry shades are now available in their cream eyeshadow range as well. The soft, blendable and pigmented formula of these eyeshadows are perfect to achieve glistening eyelids.
![](https://elle.in/wp-content/uploads/2022/01/launches9.jpg)
10. Adidas IVY Park Rodeo
It’s not everyday that legendary collaborations like these happen. Adidas and Beyonce come together once again to present this electrifying collection that fuses athletic wear with classic streetwear inspired by the cowboy and cowgirl culture. With apparel, footwear and accessories, this collection boasts dark denim fabrics with functional and trendy detailing.