Model Ashley Graham is back with a new Ashley Graham x Swimsuits for All collection, but this time, she’s modelling alongside her mother, Linda Graham. The new campaign, titled ‘Power of the Journey,’ celebrates Ashley and Linda’s journey to self-confidence and ‘true happiness’. It features the mother-daughter duo frolicking on a sunny beach, wearing Ashley’s new Resort 2018 collection. Ashley credits her mom as the person who ‘has played a vital role in developing my confidence,’ she said in a statement.
‘She promoted body positivity in our household before it was a movement,’ Ashley continued. ‘Her feel-good attitude toward her own body has shaped my ability to remain positive and self-assured. I could not think of anyone better to join me in celebrating beauty of all shapes and sizes in this campaign. Plus, she’s hot and looks incredible in the suits!’
Courtesy: Swimsuits for all
For the Moroccan-themed campaign, the Grahams wear a variety of one-pieces and bikinis with bold prints and cut-out detailing. Each piece is named after a Moroccan city.
Courtesy: Swimsuits for all
Linda adds that Ashley gave her the courage to model in a bikini for the campaign, which she says is her first time wearing a two-piece suit since the ’80s.
‘I don’t think I could have uncovered that inner strength without Ashley,’ Linda said. ‘That makes being a part of this campaign so much more special–she’s my rock and inspired me at age 53 to be proud of my body again after I lost my own fortitude.’
In the video for the campaign, the two talk more about their relationship and the impact they’ve made on each other.
From: ELLE UK
