This is not a good time to be Evan Spiegel. Not only has he been unofficially declared a persona non grata in India owing to his alleged thoughts on our country’s economic state, but the Snapchat CEO now has to contend with the fact that Snapchat is, well, dead.
If there was one thing Snapchat had over Instagram, it was its ability to make us look like a dog princess perpetually prepping for Coachella. But with Instagram’s latest update, we can now be all that (and more) on Insta stories. In a bid to make our lives ‘fun and entertaining’, Instagram has murdered Snapchat and is now frolicking around in our flower crown-bedecked Insta stories. Aside from koala ears and a Disney villain crown, you will also get a ‘Rewind’, ‘Hashtag stickers’ and an ‘eraser brush’ with this update.
Reportedly, the photo-sharing app has six times the user base of Snapchat and double the number of users for the Story feature. Instagram, like your garden variety bully, blatantly copied Snapchat’s signature 24-hour stories and now the filters. Needless to say, the Internet is not letting this slide.
@instagram unique idea! surprised no one has ever thought of this before
— Jordan Heck (@JordanHeckFF) May 16, 2017
@instagram Today, we’re introducing our new logo! @instagram pic.twitter.com/C4LtVcg1Hi
— (@hetjoch) May 16, 2017