The trench coat is inextricable from the Burberry story. Which explains why a classic Burberry fragrance would be inspired by a trench coat. It brings to mind the freshness of rain-flecked flowers. My Burberry (Eau de Toilette) has been created by Christopher Bailey who worked closely with perfumer Francis Kurkdjian and it’s a fresh interpretation… Continue reading My Burberry hits Indian shores
Burberry has the most tightly curated Snapchats we seen. They’re plotted like screenplays, every close-up, every fade out is scripted right down to the millisecond. It takes away some of the immediacy and spontaneity we’ve come to expect from the medium, but we’re not complaining. The label just previewed their S/S ’16 show on Snapchat.… Continue reading Burberry previewed its S/S ’16 collection on Snapchat
Burberry debuts a new service – both in stores, and online – which lets you monogram your scarves. This is the first time you can get a cashmere muffler EXACTLY how you want it. (They’re gorgeous enough as they make them back in Scotland, but should you want more choice, you’ll have plenty!) There are… Continue reading Check out the new Burberry Scarf Bar
Aishwarya Subramanyam Editor Cotton dress, Bhane. Leather sneakers, adidas Originals. Leather bag, Gucci Nidhi Jacob Fashion Editor Linen top, Eka. Lurex dress, thrifted. Leather sandals, Sigerson Morrison. Leather sling bag, & other stories Sonam Savlani Digital Editor Cotton top, Thesummerhouse.in. Denim jeans, Zara. Leather shoes, Topshop Alisha Netalkar Junoir Fashion Editor Cotton tunic, Doodlage.… Continue reading What ELLE wears: Lakmé Fashion Week Day 3
Alisha Netalkar Junior Fashion Editor Cotton shirts and pants; both thrifted. Leather sandals, Zara. Leather slingbag, Forever 21 Akanksha Kamath Fashion Stylist Cotton top, Koovs.com. Cotton pants, Zara. Suede sandals, Forever 21. Metal necklace, thrifted. Leather slingbag, Burberry Sonam Savlani Digital Editor Knit jumper, Koovs.com. Denim jeans, Zara. Leather sneakers, Ma Demoiselle Pierre x Reebok.… Continue reading What ELLE wears: Lakmé Fashion Week Day 1
Mario Testino and Christopher Bailey turn the spotlight on 12 young up-and-comers in the latest campaign. The video is set to singer Clare Maguire’s ‘Shadow’ – fair warning, it’s a track you won’t be able to shake off, it’s just so good it sticks. The camera follows them around London almost guerilla-style, with shaky hand-held… Continue reading First look: Burberry’s FW 2015 campaign
The most buzzed about show at London Collections Men SS ’16? Without a doubt, Burberry. The show was streamed live from Perk’s Field, Kensington Gardens on Burberry.com. The front row was star-studded – as usual – but the clothes were a pleasant surprise. This was the first time a small edit of womenswear (SS ’16… Continue reading Exclusive: Sonam Kapoor attends the Burberry show at LCM
Anushka Sharma’s red carpet arc is fascinating. She’s gone from bandeau dresses to extravagant gowns with relative ease. But it’s only now that Sharma has really come into her own. (How else do you explain rocking normcore on the red carpet?) The point is, she makes dressing up look easy. So we decided to dig through… Continue reading Anushka Sharma’s best red carpet looks
Last week, Burberry rolled out the red carpet to bring a bit of London to LA in the biggest of a series of events that followed the opening of their flagship store on Rodeo Drive in 2014. Naomi Campbell walked the ramp to showcase the autumn/winter 2015 collection, and British talk show host James Cordon… Continue reading A-listers for Burberry in LA
Laila Naim is an actor, singer, dancer and the first Pakistani to model for Burberry. She is also five years old. The London native made an appearance on a Burberry Instagram post last week, when they released images from their childrenswear Spring/Summer 2015 campaign. The photograph of this wide-eyed cutie grinning next to a dimpled… Continue reading First Pakistani to model for Burberry
