Looking To Get The Best Hair Of Your Life? We’re Fixated On These J-Beauty Glass Hair Products

Unless you’ve been living under a rock, it’s very likely that the viral Japanese hair masks have popped up on your feed. Their claim to fame is giving your hair that enchanted glass-like shine. Now of course I had to do some digging and analyse these claims. There’s a lot to uncover about Japanese haircare,… Continue reading Looking To Get The Best Hair Of Your Life? We’re Fixated On These J-Beauty Glass Hair Products

ELLE Beauty Awards 2024: All The Celebrity Winners Of The Night

The 2024 edition of the ELLE Beauty Awards was not just a red-carpet affair—it was a full-on glam-fest. A constellation of stars lit up the stage, winning big and honouring their commitment to their craft as well as the beauty and wellness industry cumulatively. Here are the celebs who bagged the spotlight—and the shiny ELLE… Continue reading ELLE Beauty Awards 2024: All The Celebrity Winners Of The Night

Sorry, Long Talons- These Chic Short Nails Are Way Cooler Now

You know when you find that perfect “my lips, but better” lipstick shade? Doesn’t it feel so much like a relief in a way- that there’s a lip shade made to match your lips perfectly and make them look so effortlessly beautiful? That’s the feeling I’ve been chasing at all my nail appointments, and it… Continue reading Sorry, Long Talons- These Chic Short Nails Are Way Cooler Now

ELLE Beauty Radar: NYFW 2025 Beauty Trends We’re Totally Crushing On

New York Fashion Week brought the most exciting six days of the year for beauty and fashion lovers, flooding us with fresh trends that quickly took over Pinterest boards. This season, NYFW was a melting pot of polar opposites. On one side, the runways and attendees served up that sleek, clean-girl, minimalist vibe we’ve grown… Continue reading ELLE Beauty Radar: NYFW 2025 Beauty Trends We’re Totally Crushing On

What Is The F*ck Ass Bob? (And 5 Questions To Ask Yourself Before Making The Chop)

From Hailey Bieber’s blunt bob to Sydney Sweeney’s Hollywood lob and Gigi Hadid’s floaty scandi cut the bob hairstyle has dominated 2024. And now, there’s a very particular bob creeping through our feeds (and our thoughts) as summer approaches. It’s a razor-sharp iteration we’re calling the f*ck ass bob. Super blunt, it’s a little Rosamund… Continue reading What Is The F*ck Ass Bob? (And 5 Questions To Ask Yourself Before Making The Chop)

Che Bello! Here’s All The Beauty Looks The Creme De La Creme Picked For The Venice Film Festival 2024

Of all the events that 2024 has seen, the Venice Film Festival has got to go down as our favourite. Exclusive, classy and culturally paramount, the weekend was swirling with some gold standard beauty looks on the best of the best. If you weren’t already glued to updates on social media, we’ve brought you some of… Continue reading Che Bello! Here’s All The Beauty Looks The Creme De La Creme Picked For The Venice Film Festival 2024

I Asked ChatGPT to Analyse Beauty Trends Through the Decades—Here’s What I Learned

The history of beauty has been colourful and unpredictable almost like a movie—full of twists, dramatic entrances, and the occasional regretful flashback (hello, over-plucked brows of the early 2000s!). But could AI really grasp the nuances of how beauty has evolved, especially in a globalised world? I decided to put ChatGPT to the test, asking… Continue reading I Asked ChatGPT to Analyse Beauty Trends Through the Decades—Here’s What I Learned

Muses & Makeup: What These Iconic On-Screen Women Would Have In Their Beauty Shopping Carts In 2024

It’s Friday night and I’m in bed binge-watching Dynasty, one hand four inches deep in a tub of popcorn and the other reaching for what’s probably my fourth iced coffee of the day. Meanwhile, on the television screen, Fallon Carrington walks into the room looking like a million bucks, as she always does. Her signature winged eyeliner… Continue reading Muses & Makeup: What These Iconic On-Screen Women Would Have In Their Beauty Shopping Carts In 2024

People Are Doing WHAT To Get Rid Of Their Double Chin? All You Need To Know About The Mouth Taping Trend

Has your favourite beauty influencer or celeb posted about how they’re taping their mouth before bed yet? If they haven’t, chances are they will very soon. This new “trend” that originated on TikTok has been taking over the lives of all beauty and wellness enthusiasts. Claiming to have multiple beauty and wellness benefits, you’ll find… Continue reading People Are Doing WHAT To Get Rid Of Their Double Chin? All You Need To Know About The Mouth Taping Trend

The Weird And Wonderful World Of Celebrity Facials

From rubbing diamonds on their faces to injecting blood and, most recently, salmon sperm, celebrities seem to have a penchant for the bizarre when it comes to their beauty routines. In a recent revelation on her Instagram, Kim Kardashian unveiled her latest beauty treatment: the salmon sperm facial. This isn’t as fishy as it sounds;… Continue reading The Weird And Wonderful World Of Celebrity Facials

Lip Care Essentials: The Secret to Hydrated, Protected and Fuller Lips

In the world of beauty, lip care is gaining increasing attention, and for good reason. Our lips are exposed to the elements daily, making them susceptible to dryness and damage. Ensuring they stay hydrated and protected is crucial for maintaining a healthy, youthful appearance. Enter the latest must-have in lip care: a product that promises… Continue reading Lip Care Essentials: The Secret to Hydrated, Protected and Fuller Lips

The Bridgerton Glow-Up Effect: Season 3 Edition

Dearest gentle readers, This social season, the ton is abuzz with the enchanting phenomenon of the “Bridgerton glow-up,” and all eyes are drawn to a scintilating romance between Miss Penelope Featherington and Mr. Colin Bridgerton. As this author dives headfirst into the preliminary part of season 3, she can see that the “diamond of the… Continue reading The Bridgerton Glow-Up Effect: Season 3 Edition

India at Cannes: Here Are The Boldest Makeup Looks At The Cannes Film Festival

The 77th Cannes Film Festival is set to begin tomorrow and we can’t wait to see stars bring their A-game to the infamous red carpet. We’ve witnessed iconic fashion moments from Aishwarya Rai’s Cannes debut in a resplendent gold Sabyasachi saree to Anushka Sharma’s 2023 debut in an elegant Richard Quinn dress, those were just… Continue reading India at Cannes: Here Are The Boldest Makeup Looks At The Cannes Film Festival

Gigi Hadid’s 10 Most Iconic Makeup Looks From The Met Gala Carpets To Casual Night Outs

Gigi Hadid has had some of the best glam looks of all time and with Gigi Hadid x Thom Browne having the highest earned media value (EMV) at the 2024 Met Gala, her makeup definitely deserves a special mention. She always strikes the perfect balance between keeping it chic and understated in her day-to-day routine… Continue reading Gigi Hadid’s 10 Most Iconic Makeup Looks From The Met Gala Carpets To Casual Night Outs

Lip Talk: Bhumi Pednekar’s Summer Lip Combo

Bhumi Pednekar is the ELLE April digital cover star, and everything about her look is breathtaking. From her scarlet inferno gown by Vaishali S Couture to her dainty blush pink eyelids—I’m obsessed with everything. But what caught my eye was her stunning soft pink lip combo. What can I say? When asked, “What makeup product… Continue reading Lip Talk: Bhumi Pednekar’s Summer Lip Combo

The MET Gala May Be All About Fashion, But We Love The Showstopping Beauty Too

Yep, the MET Gala is undoubtedly fashion’s biggest night out. An annual stage for the crème de la crème of the world, the first Monday of May is a day we await with bated breath each year. Ever since the Metropolitan Museum of Art held its first event in 1971 there hasn’t been any looking… Continue reading The MET Gala May Be All About Fashion, But We Love The Showstopping Beauty Too

ELLE Exclusive: Kylie Cosmetics Is Finally Launching In India And We’re Telling You What You Need To Get

I was just as old as Kylie Jenner when I first saw her on Keeping Up With The Kardashians way back in 2007. Little did I know that this shy, mischievous girl would go on to become a makeup mogul and dominate the world of beauty. Kylie’s hold on the reigns of beauty trends can never… Continue reading ELLE Exclusive: Kylie Cosmetics Is Finally Launching In India And We’re Telling You What You Need To Get

Hot Hair Alert: 6 Trends Set to Dominate Summer ’24

When temperatures soar to 40°C and beyond, the last thing we want to be dealing with is hair sticking to our faces or the hot sizzle of styling tools. But don’t worry, to help you create carefree summer hair looks, we’ve spoken with celebrity hairstylist Hiral Bhatia, known for styling Sonam Kapoor and Janhvi Kapoor… Continue reading Hot Hair Alert: 6 Trends Set to Dominate Summer ’24

Lip Talk: April’s Cover Star Taapsee Pannu’s Nude Lip Combo

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Let the lips talk. Have you ever thought, “I love her lip combo” – “I wonder what she has on?” We do too. Today, we look at our April cover star Taapsee Pannu’s stunning glossy nude lip. We caught up with her makeup artist, Evania Pannu, for a look breakdown and here’s what we know.… Continue reading Lip Talk: April’s Cover Star Taapsee Pannu’s Nude Lip Combo

Zendaya Gets A Hair Transformation And Proves That Honey Blonde Is Here To Stay

SYDNEY, AUSTRALIA - MARCH 26: Zendaya attends the Australian premiere of "Challengers" at the State Theatre on March 26, 2024 in Sydney, Australia. (Photo by Don Arnold/WireImage) (Photo by Don Arnold/WireImage)

If there’s one actress who isn’t slowing down anytime soon, it’s Zendaya. Her historic award-winning performances in Euphoria, Spiderman: No Way Home and Dune have earned her a spot in the cinematic excellence category, all at the age of 27. Apart from this, her red carpet appearances throughout the years have been consistently breaking the… Continue reading Zendaya Gets A Hair Transformation And Proves That Honey Blonde Is Here To Stay

A Step-By-Step Breakdown Of Bella Hadid’s Wellness Routine—How Many Steps Are Too Many?

Bella Hadid’s wellness morning routine boasts 11 intricately detailed steps—yes, we counted! From gulping down vitamins and detox juices to indulging in almost 15 different essential oils and savouring a delicious croissant to mindful journaling, it’s a whirlwind of self-care. In her latest video, titled “Mornings with me before we start making things for you,” she… Continue reading A Step-By-Step Breakdown Of Bella Hadid’s Wellness Routine—How Many Steps Are Too Many?

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