When Maya* saw “recycling enthusiast” on someone’s dating profile, she didn’t roll her eyes—she texted him a green heart. “It was the first time I felt genuinely seen,” she says.
In a world where climate doomscrolling is a shared pastime, eco-consciousness has become the new love language. Forget red flags—being indifferent about the planet might just get you ghosted.
According to happn, the real-life dating app, 60% of Indian Singles find sustainability attractive in a potential Crush. Among women aged 35+, it’s basically non-negotiable. The dating landscape is shifting from vibes to values.
Love in the Time of Low Emissions
For Pratiksha*, 27, climate compatibility is a form of chemistry. “I cycle to work in Bengaluru, and I usually offer to meet halfway for dates to save fuel,” she says. “If someone questions why I don’t just take a cab, it’s a no from me.”
Rohan*, 30, who works in advertising in Mumbai, has a name for it: the soft launch of shared values. “We bring our own water bottles. We pick cafés with vegan menus. It’s not performative—it’s like a code. We just get each other.”
When Sustainability Feels Like Emotional Intimacy
According to Renuka Gandhi, Clinical Psychologist & Counsellor, who works with young adults and couples, this shift reflects a broader craving for meaning. “Climate-conscious dating is on the rise, and it’s not just about being eco-friendly—it’s about sharing values and a sense of responsibility toward the planet”, she says. “People are looking for someone who’s evolved, someone who reflects their own desire to be better, do better.”
But she also flags the pressure that can come with it. “Sometimes it isn’t even clear if someone genuinely cares about the environment or is just trying to live up to the ‘correct’ values as seen on social media. It’s like they’re carrying a mental checklist of what a good, responsible citizen should believe in.”
Still, Gandhi calls the trend a positive one. “Shared values and a commitment to sustainability are becoming essential. Relationships today are about more than just chemistry—they’re about finding common ground and growing together.”
Why Shared Beliefs = Stronger Bonds
Divija Bhasin, the counselling psychologist and founder of The Friendly Couch, agrees. “Yes, I’ve definitely seen sustainability come up as a shared value among young Indian couples” she says. “When your beliefs are validated by your partner, they tend to deepen—and that’s powerful. It creates an ‘us against the world’ kind of energy that builds intimacy and strengthens the bond.”
For couples navigating everything from climate anxiety to moral dilemmas about fast fashion or travel choices, shared eco-beliefs can act like emotional scaffolding, providing clarity, connection, and even comfort.
Dates Are Getting Greener Too
It’s not just the conversations—it’s the experiences. From park walks and eco-markets to farm-to-table brunches, sustainable date ideas are now a thing. In Mumbai, happn recently hosted an “Eco-Conscious Trail Date”—a curated walk through a local eco hotspot designed to spark mindful conversations (and maybe, flirtation).
Karima Ben Abdelmalek, CEO and President of happn, says, “In today’s dating landscape, being eco-conscious isn’t just an ethical choice; it’s a green flag for authentic bonds. Whether it’s a nature walk, a sustainable shopping spree, or a visit to an eco-friendly café, sustainability is becoming a true sign of compatibility.”
It’s also showing up on dating bios: “plant parent,” “no plastic please,” and “climate warrior” are no longer ironic—they’re filters. And, according to happn, it's not just about cute bios—52% of Gen Z and 58% of women say they prefer sustainable experiences like park walks or vegan cafés on first dates, signalling how deeply environmental values shape romantic choices.
Still, while 26% of Gen Z and 24% of Millennials admit to exaggerating their green habits to impress a Crush, the intention still counts. (Right?)
TL;DR: The Future Is Low-Waste, High-Vibe
So, the next time you’re planning a date, maybe skip the overpriced bar and take a stroll under the trees. Bring your reusable bottle. Talk about the Himalayas melting. Or don’t—it’ll come up anyway.
Because in 2025, love isn’t just about chemistry—it’s about compatibility, shared values, and showing up for each other (and the planet).
The rise of eco-conscious dating is just one of the many behavioural shifts shaping modern relationships. For more on this cultural shift, explore happn’s latest.
*Names have been changed.
Survey data and Eco-Conscious Trail Date courtesy: happn