Meet The Label That Is Bridging The Gap Between Farmers And Fashion

Farak by label Rias Jaipur highlights the struggles of the farmers, while simultaneously providing them with a solution. Hidden in the title of the collection itself, ‘humein farak padta hai’ is their underlying message behind this project. It’s a line of sweatshirts and joggers made from 100% local cotton, cultivated, hand-knitted and woven by farmers… Continue reading Meet The Label That Is Bridging The Gap Between Farmers And Fashion

The post-Coronavirus world: What will the fashion industry look like?

Let’s be clear. The fashion world after Coronavirus? Nobody knows. Forget fashion. Nobody knows anything about the world after Coronavirus either. Will we go back to the way we were? Capitalistic, consumption-oriented, destroying the planet? Possibly. Will life change, become more sustainable, more caring, more welfare-oriented? Perhaps. Will there be a second wave? Will there… Continue reading The post-Coronavirus world: What will the fashion industry look like?

Customise the statement bag of your dreams with The Studio Project

If you’ve been looking for personalised ANYTHING, The Studio Project (TSP) needs to be on your speed dial. From revamping your LVs and Fendis with a dash of pop art to customising trunks for celebrity clients (seriously!), TSP has made a mark with its impeccable service, attention to detail, and a final product that looks… Continue reading Customise the statement bag of your dreams with The Studio Project

Eight Sri Lankan labels that caught our attention at Colombo Fashion Week’s 2019 swimwear edition

Held across three venues, Colombo Fashion Week’s Swim Week and Luxury Resort Wear edition saw the best of emerging, as well as established designers. While CFW is 16 years old, this was the fifth edition of Olu Swim Week Colombo, and this time around, it hosted a week-long creative festival, Celebrate Colombo. The initiative (presented… Continue reading Eight Sri Lankan labels that caught our attention at Colombo Fashion Week’s 2019 swimwear edition

Fashion label Mehrotra is going to be your new go-to for all things boho and modern

Swedish-Indian designer Sofia Shonali Mehrotra (26) launched her eponymous label during her final year of master’s in International Fashion Management from London College of Fashion. Her handcrafted designs seamlessly blend traditional Indian and minimal Scandinavian aesthetics to create classic and contemporary silhouettes. Expect trans-seasonal and timeless creations including sari-inspired scarves, upcyled pouches and hair ties,… Continue reading Fashion label Mehrotra is going to be your new go-to for all things boho and modern

Here’s what you can expect from Pankaj and Nidhi’s couture debut

Designer duo Pankaj and Nidhi Ahuja have modestly made a pitch for easy-chic pret wear in the Indian fashion market, over their 12 year long journey in the business, and reimagined it in so many ways that the relevance is still intact. However, this season, the ace designers will be venturing into couture for the… Continue reading Here’s what you can expect from Pankaj and Nidhi’s couture debut

Meet the 2018 Lakmé Fashion Week Gen Next designers

Lakmé Fashion Week’s latest crop of Gen Next designers make their debut on August 22, but here’s a little sneak peek for you hardcore fashion enthusiasts.  Yadvi Agarwal, 28 A post shared by YAVI (@yavi) on Aug 3, 2018 at 10:03pm PDT Label: Yavi Art meets fashion in Yavi’s unique pieces, all of which are… Continue reading Meet the 2018 Lakmé Fashion Week Gen Next designers

The hottest designers from Australia you need to know

New York fashion is synonymous with sportswear, London with edgy streetwear, Milan with understated opulence and Paris with modern glamour. In contrast, Australia emerges as the torch bearer for resort wear relying extensively on the ideology of endless travel and leisure. A country known for giving the world some of the finest supermodels, it also… Continue reading The hottest designers from Australia you need to know

How a new breed of designers at Marni and Salvatore Ferragamo are giving MFW a much-needed makeover

From Paul Andrew’s solid debut at Salvatore Ferragamo, to Luke and Lucie Meier’s strong sophomore collection for Jil Sander and Francesco Risso’s vibrant fourth collection at Marni, the subtle changing of the guard that has been happening in Milan is beginning to produce some buzz-worthy results and it’s made the city’s fashion week all the… Continue reading How a new breed of designers at Marni and Salvatore Ferragamo are giving MFW a much-needed makeover

6 international designers who stepped down from the fashion labels they founded

Once a fashion designer, always a fashion designer — even if you decide to step down as the chief creative officer from the very company you so painstakingly birthed. Or at least that’s what leading names like Ralph Lauren, Kate Spade and Donna Karan have in common, who are part of the legion of international designers… Continue reading 6 international designers who stepped down from the fashion labels they founded

Meet India’s Gen Next fashion designers

Lame Fashion Week Winter/Festive 2017 is set to begin on Wednesday. But we have a special preview of the young debutantes who are about to make their runway debuts at the Gen Next show. And if these collections are anything to go by, you can be sure these young fashion designers are on the road… Continue reading Meet India’s Gen Next fashion designers

Why Bollywood’s favourite designer Masaba Gupta is the role model we all need

My friendship with Masaba Gupta Mantena began over a shared passion for food, travel and beauty (we’re both skincare junkies). Though we had both attended the same high school and have a lot of friends in common, we didn’t really know each other until we met a few years ago, through Design One, a platform… Continue reading Why Bollywood’s favourite designer Masaba Gupta is the role model we all need

Katrina Kaif and Kangana Ranaut on how to ace low-key glamour

The hot and humid weather we’re all currently enjoying can prove to be a hindrance to celebrities who are forced to give their usual heavy-duty couture a break. But this doesn’t mean their trusted team of stylists can’t fight back with some low-key glamorous looks. Katrina Kaif wore a floral Erdem number while attending a… Continue reading Katrina Kaif and Kangana Ranaut on how to ace low-key glamour

The queens of Indian fashion throwback to their favourite ELLE moments

This is how the era of the Indian ‘fashion designer’ began

It is possible to have more than one beginning. Indian fashion has had at least two, and its history can’t be strung together like memory-pearls in a single strand. The story starts with Rohit Khosla, whose intangible legacy, even though he has been gone for 22 years now, continues to impact Indian fashion. Then comes… Continue reading This is how the era of the Indian ‘fashion designer’ began

6 Middle Eastern fashion labels to add to your shopping list

6 new designers to try if you want to stand out this wedding season

India’s most rebellious designers on their favourite ELLE moments

5 young Indian designers you should watch out for

How to recognize a Peachoo Singh when you see one

Peachoo Singh, who returned to New Delhi by way of Paris a few years ago, doesn’t do fashion week. She has no PR team, and until recently, she only made clothes in three broad colour schemes: black, white, and a brown that shifted delicately from sand to champagne. You’ll know a Peachoo piece when you see one: those neutral bases are a backdrop for highly detailed floral beadwork… Continue reading How to recognize a Peachoo Singh when you see one

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